With over 18 years at Itineris, Matt Horsup is a Fellow of the Chartered Institute of Marketing and a specialist in helping law firms achieve measurable marketing impact. He has advised national and international practices on how to strengthen their brands, increase high-value client acquisition, and enhance employer visibility in a competitive marketplace. Matt combines creative, commercial, and strategic expertise to deliver marketing that supports firms’ long-term growth and stands up to the scrutiny of partners and boards. His insight into the unique challenges of the legal sector makes him a trusted partner for ambitious firms.