LAW FIRM MARKETING SUMMIT 2024

15 October 2024, RSA House, London

In Marketing We Trust - Building Confidence and Belief in Your Team

The theme for the 2024 Law Firm Marketing Summit was: In Marketing We Trust – Building Confidence and Belief in Your Team. This reflected the need for marketing leaders and their teams to be trusted by their colleagues across the firm, to deliver on their strategy, influence stakeholders, and innovate.

Senior marketing, business development, and communications professionals gathered at the Law Firm Marketing Summit for a day packed with keynote presentations, panel discussions, breakout sessions, and networking opportunities. The event took place on 15 October at RSA House in Central London.

Keynotes included a law firm rebranding case study led by Alessandra Almeida Jones, and a speech on trust building by Stefan Grafe. Shane Gleghorn offered the law firm leader’s perspective in a keynote interview with Mike Beswick.

Michael Idinopulos and Margarida Saragoca demonstrated how generative AI could transform core marketing and BD activities.

Why Attend?

Learn how marketers can position themselves at the centre of their businesses, with the right skill set, tools and collective acumen to drive them forward

Meet like-minded colleagues from across the sector, building crucial contacts and connections

Be Inspired by hearing how speakers and fellow delegates have navigated seemingly intractable challenges and seized new opportunities

Testimonials

"Insightful, worthwhile event and excellent opportunity to networking with peers facing the same challenges. Came away feeling inspired!" - Zoe Real, Clarke Willmott

"High quality speakers and interesting topics, giving participants much food for thought." - Alison Robins, Babbe LLP

"One of the best events I have attended in 2023.I enjoyed seeing the comeback of a proper debate on the panel with the Times Editor. The clients session was gold dust." - Ursula Bosworth, GQ | Littler

"The LFMS is an important event in the law firm marketing calendar and a fantastic forum to network, share experiences, explore challenges, understand industry changes and help plan ahead." - Ashley Nicholls, The Recruitment Site

"An incredibly insightful day with experts discussing key issues faced by marketing and BD teams. A great opportunity to hear fresh perspectives, reflect and discuss ideas with likeminded people." - Stuart Smith, CM Murray LLP